The London Organising Committee of the Olympic Games and Paralympic Games (LOCOG) has revealed ticket prices across the 26 sports of the Olympic Games. Tickets for the Olympic Games go on sale in March 2011 and there will be a range of prices and initiatives to make tickets as accessible as possible. It is also anticipated that following detailed venue and sport schedule modelling, 800,000 more tickets will be made available – an increase of 10% on the figure previously announced. 

Price strategy:

• 8.8 million tickets available for the Olympic Games
• 75% of these tickets will be on sale to the public from March 2011
• 90% of these tickets will be priced at £100 or under
• Two thirds of these tickets will be priced at £50 or under
• 2.5 million tickets will be priced at £20 or under

The wide range of ticket prices will see those at the higher end of the market balancing the availability of millions of lower price tickets on sale.

For a full list of ticket prices click here. Ticket prices will be per session, the length of which will vary from sport to sport. There will be 649 separate ticketed sessions across the 26 sports during the Olympic Games. The full list of prices per sport is available on the London 2012 ticketing website. All tickets for events in and around London include a travelcard and LOCOG has absorbed the impact of the recent VAT increase to ensure tickets represent the best possible value for spectators.  

Equestrian disciplines

So how much will a horsesports ticket set you back? Well tickets for dressage, showjumping and eventing (excluding cross country) all start at £20 for the preliminary rounds. A ticket for cross country day is £55. Top price tickets for the finals are as follows: Dressage £275, eventing dressage and showjumping £150, pure showjumping £275. A wide range of prices between the cheapest and the most expensive are also available.

Ticketshare

London 2012 has also revealed details of an exciting new scheme, ‘London 2012 Ticketshare’,  which will see many thousands of school children receiving tickets to the Games.  A levy on the price of  prestige hospitality packages will allow 100,000 tickets to be donated to schools in London and around the UK via the London 2012 ‘Get Set’ education network and the Olympic and Paralympic style schools sports competition.  The scheme is backed by the Government and the Mayor of London. Further details of this scheme and how schools can apply will be announced in 2011.  Meanwhile schools are urged to join the London 2012 ‘Get Set’ education programme to be in the best position to take advantage of the scheme.

Pay your age

LOCOG also confirms today that for over 200 Olympic Games sessions, a ‘pay your age’ scheme will operate. This will see anyone who is 16 and under at the start of the Games pay their age – and anyone aged 60 and over pay £16. These sessions will be spread across all sports and all venues.

London 2012 Chairman Sebastian Coe said: “Tickets need to be affordable and accessible to as many people as possible; tickets are an important revenue stream for us to fund the Games and our ticketing plans have the clear aim of filling our venues to the rafters. We will offer 2.5 million tickets at £20 or under. We have one very clear message to the public. ‘Sign Up’ to our ticketing website to get all the information you will need over the next five months as we build up to the start of ticket sales in March next year.”